Vivid
Partners

Vivid Partners is a private venture holding company that backs exceptional founders and invests in businesses with long‑term potential. Our role extends beyond capital, as we work alongside our portfolio companies to help them scale and create lasting value.

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Where We're Building
TORONTO LONDON SAN FRANCISCO MIAMI NEW YORK

A disciplined approach to helping businesses grow by investing in their most valuable asset:

their people.
Who We Are

We are Vivid Partners.

We've helped back multiple companies, guiding them as they scale across international markets.

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Portfolio

Partnering with Entrepreneurs

We back founders who've already proven the model, then help them scale it.

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Vivid Agency

A Toronto-based consulting practice, acquired by Vivid Partners, with the same team continuing to run it.

Status
Acquired
Location
Toronto, Ontario
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Kora

An all-in-one CRM and marketing automation platform, acquired by Vivid Partners to invest in its growth.

Status
Acquired
Location
London, United Kingdom
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Keyflow

An early-stage AI startup based in San Francisco. Vivid Partners provided early-stage capital.

Status
Active Partnership
Location
San Francisco, California
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FAQs

Every partnership starts with a conversation, not a term sheet. We take the time to understand your business, your goals, and what a good outcome looks like for you before we talk structure.

We work across majority and minority positions, growth equity, and private credit, structured around what makes sense for the business rather than a one-size-fits-all template.

Valuation depends on growth trajectory, margins, and market position. We'll walk you through our thinking directly and transparently rather than leaving you guessing.

Most founders stay on and keep running the business day to day. We're there for strategic support and capital, not to replace the people who built it.

Your team is part of what we're investing in. We back businesses with the intent to grow them, and that means growing the people already there.

In most cases your brand stays exactly as it is. We back what's already working rather than folding it into something else.

We concentrate on growth equity, private credit, and real assets, with a preference for founder-led businesses with proven fundamentals.

It's how we work: alongside founders, for the long term, not just as a source of capital that shows up once a quarter.